Our story of innovation and excellence

Revolutionising airline retail with cutting-edge solutions and a relentless commitment to delivering value to airlines

Our Mission

At Datalex, our mission is to revolutionise airline retail by providing innovative solutions that enable airlines to realise the full value from retailing.

We empower airlines worldwide with the tools they need to increase their revenue, improve the end-end shopping experience and ultimately succeed in a competitive market.

We are deeply passionate about unlocking new opportunities and value for airlines.

 
Our focus is on creating impactful solutions for airlines that drive increased revenue, enhance customer experiences, and give airlines greater control.

Jonathan Rockett
Jonathan Rockett CEO
At Datalex, we are deeply passionate about unlocking new opportunities and value for airlines. Our focus is on creating impactful solutions for airlines that drive increased revenue, enhance customer experiences, and give airlines greater control. If what we build isn’t helping airlines achieve these goals, we believe there must be a really good (or compelling) reason to pursue it.

Jonathan Rockett

  • Datalex
  • CEO

Transforming

Airline Retail

 

Our vision is to be the foremost innovator in airline digital retail, empowering airlines to deliver seamless, personalised experiences that exceed passenger expectations.

We are dedicated to continuous innovation and excellence, ensuring that we set the standard in the industry and consistently enhance the passenger journey through cutting-edge technology and unparalleled service.

Who

We Are

 

We love a challenge. As a small but mighty Irish company, Datalex has been at the forefront of airline technology for over 35 years.

We embrace opportunity, drive change, and create innovative solutions while building lasting relationships. Though not perfect, we improve daily, with everyone contributing value. Our pride comes from winning as one team, and we remain committed to success.

We are Datalex.

Image of young travellers waiting in an airport
Image of young travellers waiting in an airport

From Ireland to

Global Innovation

 

Founded in Dublin, Ireland, Datalex has grown into a global leader in airline retail solutions.
Datalex has a global presence across Europe, America, China and the Phillipines.

Core Beliefs & Principles


At Datalex, we embrace cutting edge innovation, prioritise customer needs, uphold honesty and integrity, and believe in the power of teamwork.

01.

Creating value is a core part of our DNA. If we're doing something that isn't going to create value for our customers and stakeholders, we question why we are doing it.

02.

We are only ever successful when we collaborate together as one team. We trust each other to follow through on our commitments and support each other to rise to new challenges.

03.

We are a dynamic team and, where needed, we wear many hats. We see that as a good thing! We are adaptable and help each other to get results over the line.

04.

We think it is important to challenge the norm and have a growth mindset. We are open to new ideas and are always looking for better ways of doing things.

05.

While we're very focused on our work and achieving our goals, it is equally important that people enjoy the journey at Datalex. We motivate each other and believe that positivity fuels good things!

Our Global

Reach & Impact

 

Datalex supports airlines across Europe, the Americas and Asia.

From boosting revenue to enhancing customer satisfaction, our customers’ success is a testament to the power of our technology.

Shape the future with us.

Join Our Team

 

Looking to be part of a dynamic, innovative team?

Explore careers opportunities at Datalex and see how you can contribute to redefining the future of airline retail.

 

Meet Our Leadership

Meet Our Leadership

Jonathan Rockett CEO
Steven Moloney, Chief Financial Officer at Datalex
Emma Holohan, VP of Strategy and Transformation
Brian Lewis, Chief Technology Officer at Datalex
Ellen Treacy, VP Of Operations And Activation
Neil McLoughlin, Chief-Commercial And Legal-Officer at Datalex
Bryan Porter, Chief Revenue Officer at Datalex
Jonathan Rockett CEO
Steven Moloney, Chief Financial Officer at Datalex
Emma Holohan, VP of Strategy and Transformation
Brian Lewis, Chief Technology Officer at Datalex
Ellen Treacy, VP Of Operations And Activation
Neil McLoughlin, Chief-Commercial And Legal-Officer at Datalex
Bryan Porter, Chief Revenue Officer at Datalex

Jonathan Rockett

Chief Executive Officer

Datalex’s newly appointed CEO, Jonathan Rockett, joins the company from Ding, where he occupied the role of Managing Director and Chief Financial Officer (CFO). He led the organisation in various strategic 
and financial areas and has made a significant contribution to the overall growth of the business,  including a sale to private equity in 2021. 
He previously held senior positions in Paddy Power 
(now part of Flutter Entertainment Plc.) and PwC.

  • Jonathan Rockett
  • Datalex
Chief Executive Officer

Steven Moloney

Chief Financial Officer

Steven joins Datalex from &Open where he held the position of CFO. Prior to this Steven spent nearly 6 years at Block (formerly Square), where he was CFO for the UK & Europe, and led finance and strategy for the wider international business. Steven has also held senior roles in Hostelworld, PaddyPower and PwC. Steven is a commercially focused leader, with extensive experience leading finance organisations in fast paced technology multinationals.

  • Steven Moloney
  • Datalex
Chief Financial Officer

Emma Holohan

VP Strategy & Transformation

Emma has a wide range of experience in strategy and transformation. Prior to joining Datalex, Emma worked in management consulting in KPMG advising organisations across a range of industries including infrastructure, aviation, banking, and retail. Prior to this, Emma worked in strategy and corporate development at Aesop. Emma is a fellow of Chartered Accountants Ireland and completed her training in Corporate Finance in Deloitte.

  • Emma Holohan
  • Datalex
VP Strategy & Transformation

Brian Lewis

Chief Technology Officer

An experienced technology leader with extensive travel domain knowledge, Brian has previously held senior architectural positions in SITA, worked closely with IATA and held the position of CTO at OpenJaw Technologies. Brian has a proven track record of delivering complex platforms and solutions to airlines and travel providers as well as scaling and transforming technical capabilities within an organisation.

  • Brian Lewis
  • Datalex
Chief Technology Officer

Ellen Treacy

VP Operations & Activation

Ellen has comprehensive operations and software process management experience and prior to her current role, was Director of Operations and Software Process Management at Datalex. She has held senior software technical roles at Fujitsu and at IONA Technologies.

  • Ellen Treacy
  • Datalex
VP Operations & Activation

Neil McLoughlin

Chief Commercial & Legal Officer

Neil brings significant legal and management experience having held a number of leadership roles in public and private companies. Prior to joining Datalex, Neil was Chief Operating Officer at Malin Corporation plc and before that spent 10 years at Elan plc where he served as Associate General Counsel and Assistant Secretary.

  • Neil McLoughlin
  • Datalex
Chief Commercial & Legal Officer

Bryan Porter

Chief Revenue Officer

Datalex’s Chief Revenue Officer, Bryan Porter, is a seasoned commercial leader in the travel technology sector. Prior to joining Datalex, Bryan was Senior Vice President of Sales and Account Management at Accelya, Chief Commercial Officer at OpenJaw Technologies and an airline industry e-Commerce executive. Bryan is a passionate evangelist for emerging Offer and Order standards and the promise they bring to the next generation of airline retailing technologies. As Chief Revenue Officer at Datalex, Bryan has overall responsibility for the Sales, Marketing and Customer teams.

  • Bryan Porter
  • Datalex
Chief Revenue Officer

Our Trusted Partners

Discover the global brands that trust our innovative solutions and join the industry leaders who rely on Datalex to revolutionise their airline retail experiences.

Aer Lingus
easyJet
jetBlue
Edelweiss
Air Transat
Air China
Air Macau

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